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Gorehamj posted a topic in The NewsroomJohn Goreham Contributing Writer, GM-Trucks.com 1-28-2019 Chevy is going "full lego" in its new advertising campaigns and has just added a new animated video commercial to promote the Silverado. In the video, Emmet and Wyldstyle flee an alien invader in a Satin Steel Metallic Silverado 1500 High Country made of LEGOs. The Lego Silverado High Country will also appear in “The LEGO Movie 2: The Second Part.” This will help to brainwash your children into being the next generation of GM truck lovers “From Emmet’s custom High Country to the real-life Trail Boss that inspired the full-size LEGO brick model, we have a Silverado for everyone — both LEGO mini-figures and everyday drivers,” said Paul Edwards, U.S. vice president of Chevrolet marketing. “The new ads are a fun addition to our Silverado campaign and will hopefully attract the next generation of truck buyers to Chevrolet.”