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An example of the Streisand Effect - Beyonce used lawyers and threats attempting to remove this image from the internet. Instead, everyone saw it. Zane Merva Executive Editor & Publisher - GM-Trucks.com February 4th, 2019 Has General Motors ever heard of the Streisand Effect? Apparently not. The company sent a cease and desist letter to Unifor Canada (Candadan Automotive Union) demanding that they do not run their scheduled advertisement during the Super Bowl in Canada. Unifor ran it anyways. What commercial could be so bad that GM's lawyers would demand that it not be run? OHHHH. That kind of commercial. Looks like Canadians are PISSED and we don't blame them. GM as a company has moved to cut so many jobs, factories, and experienced personal in the last few years it's only natural there would be backlash. But if GM wouldn't have made such a big deal about trying to squash the ad most of the world probably wouldn't have even seen or heard about it. Maybe if GM hadn't trimmed their workforce so much, they'd have experienced lawyers that would have advised them this was a bad idea.
John Goreham Contributing Writer, GM-Trucks.com 10-19-2017 In the end, the union that represents hourly workers at the Cami plant in Ontario Canada dropped the requirement that the Cami plant be the lead plant for Equinox, GM's hottest non-truck vehicle. That move would have been the best guarantee of future jobs at the location. So, like many things, the strike ended up being all about money. The Candian workers will get a raise and a bonus, which has the practical effect of moving them even further from the lower-paid Mexican workers that threaten their jobs and the Candian plant's future. GM did throw in a perq that will made it a bit harder to move the plant, but it is small potatoes. “We weren’t able to secure a lead production letter from General Motors, but we were able to improve some of our programs that would soften the event if be designated the lead plant for Equinox if there in fact is a layoff or closure in the future,” Unifor Local 88 President Dan Borthwick said in a phone interview with Bloomberg. The strike lasted a full month.