ajs, there is a TSB for the rough ride if equipped with the magnetic ride suspension. My Suburban LTZ had the same issue and following the TSB my dealer replaced some of the suspension components (shocks and struts I think). It made a significant difference in the harshness over bumps. Yes, the feel is more disconnected from the road but it's a land yacht, not a sports car, so it works for me. Mine is a 2015i, and I was told the updated parts are standard on the 2016 models.