Category: The Newsroom

The definitive source for automotive industry news and competitive intelligence. We track the global forces shaping the market, from supply chain shifts and manufacturing trends to the latest moves from Ford, Ram, Toyota, and Tesla. Stay informed on how the “Truck Wars” are evolving and what the broader industry shifts mean for the trucks and SUVs you drive.

GM Teams Up With Lockheed Martin on Lunar Rover Vehicle
The world may be full of difficult issues and major disagreements, but one thing that almost everyone seems to get excited about is space. Decades...
2023 Chevrolet Colorado Prototype Caught Testing
A prototype we believe is an example of the new 2023 Chevrolet Colorado has been captured on film. Our spy photographer reports the following: We...
Spy Shots Reveal First Look At Updated 2023 GMC Sierra HD
The 2023 GMC Sierra HD is due to get a mild makeover, inside and out. Our spy photographer just captured the first look at what...
Ford Releases Details on F-150 Lightning Pro Model
Ford took the wraps off of one of the most important vehicle’s we’ll see this year, the F-150 Lightning EV. The Blue Oval promised that...
Cognito Motorsports Releases Massive 7-Inch Lift for GM HD Trucks
General Motors’ heavy-duty pickup trucks aren’t small by any stretch of the imagination. The trucks, in some configurations, are almost seven feet tall and are...
GMC Shows Off Hummer EV Pickup in New Video
The Hummer was, and still is, one of the most legendary off-road vehicles of all time, and unless you’ve been hiding under a rock, you’re...
GMC Takes Home Multiple 2021 Best Value In Canada Awards
GMC was recently honored with a 2021 Best Value in Canada award from Vincentric. The automotive analytics firm is headquartered in Bingham Farms, MI, and...
Electric Ford F-150 Lightning Is Full Of Neat Features & Awesome Tricks
The F-150 Lightning is here. And if you thought that Ford’s all-electric truck would just be a normal pickup with some electric motors and a...
The 2021 Chevy Silverado Black Widow Is A Lifted Truck With A Warranty
If you’re looking for a factory-backed off-road truck with a lift kit and other upgrades, you can walk out right now and buy a new...
Toyota Teases All-New 2022 Tundra Full-Size Pickup Truck
As General Motors and Ford both ready themselves for the release of all-new electrified pickup trucks, Toyota is bringing one of its longest-running products up...