Went and drove the new Chevy HC and GMC Denali early this past summer and GM sadly missed the mark on all fronts, especially with the front end on the Chevy.
A month or so later, after pulling a maxed-out two axle U-Haul trailer (and fully loaded bed) with my 2010 1500 Silverado, I again looked but this time drove a 3/4 ton Ram for a little better towing capacity. Difference in comfort, accouterments, driveability and general looks was striking. There's a reason Ram is gaining market share- They are researching the market and building better product.
Down side as mentioned is the price. The problem is the only GM offering I'd consider, the 1/2 ton GMC Denali, was nearly the same MSRP as the comparable 3/4 ton diesel Ram. And no, the Ram wasn't the top-line but the Laramie which IS sadly comparable to the Denali. I will be the 1st to concede the Ram traditionally drops value quicker but that is historical and would be interested to see if that holds true.
In the end, I opted against a new truck because the price for new was too stout for what I'd actually get. I opted to update my "old" low-mile GMT900 truck. The 900 (LTZ) interior may not have the integrated tech of the new trucks but it's better laid out and oddly more comfortable. GM hasn't given me a compelling reason to trade, other than a dash that may not crack like the GMT900 trucks- yes, have already replaced mine!
Hope GM fires whoever designed the current interiors and the horrendous Chevy front end and start over. I say that currently owning 4 Chevy vehicles and being a GM fan for decades...
Allen