Its doesn't matter what you do, GM has ALL USB and Apple Play devices shutdown while in motion. I have tried several different USB sticks with different formats, same issue. If you have apple play working, your cannot scroll through your music unless 1 you are stopped or 2 the vehicle is in park. Once moving, you can scroll a few tracks only...
I have a 2023 S Class, and a Model X Tesla that handle USB/Music and apple play flawlessly....it's not your audio hardware, it's the truck.