Thanks for all the responses guys. I am currently in a 2018 F250 Platinum and will either get a 21 F350 Platinum with the Tremor package (off road package for Ford) or a 3500 Denali or AT4. I like the extra off road capabilities added by the AT4 but they aren't essential as I don't do any heavy off roading. I also don't love the chrome of the Denali but I could have portions of the chrome deleted (wrapped, etc) to get the look I want. If I can load an AT4 with all the same tech as a Denali, I guess it comes down to the best deal (Deanli's have a bit more of a markdown that AT4's) and then how much it'll cost to get the Denali looking like I want. Honestly, with all my vehicles I always start with big plans of wrapping/shocks/wheels and end up leaving most of it stock. This one I really intend on making it a bit more cuztomized as I plan on keeping it a bit longer than usual (I typcially trade up every 3yrs or so). I think you guys answered my questions.
Once I find exaclty what I want in a 3500 I have to answer the bigger questions... F350 or 3500? I am not tied to any brand and even drove a Ram the other day but it'll be Ford or GMC. Now that the GMC's cab has more room and the tech is equalling the Ford tech (it wasn't there in 2018), it's really a much harder choice. I really love the push button start, surround cameras, adaptive cruise, etc. on my F250.