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General Motors Has a President Named Reuss Again

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John Goreham
Contributing Writer, GM-Trucks.com
1-3-2019

Mark Reuss has been named the President of General Motors Corporation. We are big fans of Mr. Reuss here at GM-Trucks.com. Over the past number of years, we have had the distinct pleasure of spending time with him on and off the record and have shared a few meals and even a racetrack with him on one occasion. Among the automotive media, Mr. Reuss is respected not only for his many accomplishments in the corporate world, but also because he is approachable, likable, and a true "car guy."

 

This new promotion elevates Mark Reuss from his prior positions at GM's Global Product Group and head of Cadillac. Among his new responsibilities will be leading the Quality organization at GM. Reuss took over Cadillac after its failed move to New York and following its sales declines during the tenure of former brand executive Johan de Nysschen. 

 

“Mark’s global operational experience, deep product knowledge and strong leadership will serve us well as we continue to strengthen our current business, take advantage of growth opportunities and further define the future of personal mobility,” said GM Chairman and CEO Mary Barra. “Mark has played a critical role in leading the development of the company’s award-winning vehicles while transitioning his team to prepare for growing electrification and autonomous technologies.”

 

As our headline hints, Mark is not the first of the Reuss family to be the President of GM. His father held the job during the early 1990s after Stepmel and before Smith. During Lloyd Reuss' tenure, GM closed 21 plants and put 74,000 employees out of work. These were the "worst of times" prior to the 2007 bankruptcy. On the day his dad was fired from GM, Mark Reuss had a tux hanging in his car for the event honoring his dad's 35 years of service to GM scheduled for that evening. Hopefully, Mark Reuss's time as President will be looked back on by history as much more positive.

 

“I am very proud to have spent my entire career at General Motors, and to now take on this new role is truly a great honor. With our current lineup of outstanding cars, trucks and crossovers around the world, I’m looking forward to keeping our momentum going at full speed.” GM issued a statement today that said that Reuss plans to "...double the resources allocated to electric and autonomous vehicle programs in the next two years."

 

 

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Posted (edited)

Now if "the car guy" Mark Reuss can just go on to take Mary Barra's job as Chairman of GM and replace all of Barra's "special" yes-maam VP's with real car people, there might actually be a modicum of hope for the future. 

 

The downside is that floundering Cadillac, who isn't even sure what town it is located in anymore, desperately needed his undivided attention, and now that will not happen. 

 

The General is spending way too much time and $ on electrified robot cars, mid-engined Corvettes, and other automotive unicorns, in a race for the global market that may or may not exist, with the heady idea that if they build it, we will all come running. 

 

But the expert reviews on their latest new real-world products such as the new Silverado 1500 ("a $70,000 kick in the nuts compared to the competition", "GM engineers phoned it in and went home early" and "designed by separate uncommunicative committees") are painfully bearing out that they'd be better served by concentrating on their existing customer's wants and needs!

Edited by MaverickZ71

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On 1/4/2019 at 8:14 AM, MaverickZ71 said:

Now if "the car guy" Mark Reuss can just go on to take Mary Barra's job as Chairman of GM and replace all of Barra's "special" yes-maam VP's with real car people, there might actually be a modicum of hope for the future. 

 

The downside is that floundering Cadillac, who isn't even sure what town it is located in anymore, desperately needed his undivided attention, and now that will not happen. 

 

The General is spending way too much time and $ on electrified robot cars, mid-engined Corvettes, and other automotive unicorns, in a race for the global market that may or may not exist, with the heady idea that if they build it, we will all come running. 

 

 

This.  X10

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